I’m Ben Gifford.
End-to-end, zero-to-one Product Design.
I’m known for the way I bring shape to ambiguous problem spaces, for my high-ownership approach to problem solving, and getting triple-wins: customer, business, tech.
Oh, and: people love working with me.
If you're interested in working with me or to learn more, reach me at ben@gffrd.com.
The Work
The Person
You become a designer when you realize you’re the one who people come to when they can’t make sense of a thing in their head.
It’s natural for you to see the end state of an idea from where you stand, here and now, as if it were real—what it could look like, how it feels, how it affects people.
It’s natural for you to jump in and start pulling tools and materials off the shelf and trying stuff to see what works. Try, adjust, try, discard, try, ah there’s something. It’s like jazz.
You tend to be bold, confident, antifragile, improvisational, and thrive when the stakes are the highest.
And so it is with me: people bring me their wildest ideas and say “Could this be a thing?” and we make it a thing. With a few stops in between, of course.
You should know:
I love helping people
I like working with bold, decisive leaders
I like brave teams that know when to just dive in, and trust they’ll figure it out as they go